The Ultimate Guide to Creating Video and Photo Posts for Social Media: Sizes, Lengths, and Dimensions

Creating engaging content for social media involves more than just capturing the perfect shot or recording a compelling video. Each platform has specific requirements for sizes, lengths, and dimensions that ensure your content looks its best and reaches the widest audience. Here's your go-to guide for the most popular social media platforms.

May 31, 2024 - 07:08
 0

1. Facebook

Photos:

  • Profile Picture: 170 x 170 pixels
  • Cover Photo: 820 x 312 pixels
  • Shared Image: 1200 x 630 pixels
  • Event Image: 1920 x 1080 pixels

Videos:

  • Recommended Size: 1280 x 720 pixels (minimum width of 600 pixels)
  • Aspect Ratio: 16:9 (landscape), 1:1 (square)
  • Length: Up to 240 minutes
  • File Size: Up to 4GB

2. Instagram

Photos:

  • Profile Picture: 320 x 320 pixels
  • Square Image: 1080 x 1080 pixels
  • Portrait Image: 1080 x 1350 pixels
  • Landscape Image: 1080 x 566 pixels
  • Story Image: 1080 x 1920 pixels

Videos:

  • Feed Video:
    • Square (1:1): 1080 x 1080 pixels
    • Landscape (16:9): 1080 x 566 pixels
    • Portrait (4:5): 1080 x 1350 pixels
    • Length: 3 to 60 seconds
  • IGTV Video:
    • Vertical (9:16): 1080 x 1920 pixels
    • Length: 1 to 60 minutes
  • Story Video:
    • Vertical (9:16): 1080 x 1920 pixels
    • Length: Up to 15 seconds per story

3. Twitter

Photos:

  • Profile Picture: 400 x 400 pixels
  • Header Photo: 1500 x 500 pixels
  • In-Stream Photo: 1600 x 900 pixels

Videos:

  • Recommended Size: 1280 x 720 pixels
  • Aspect Ratio: 16:9
  • Length: Up to 140 seconds
  • File Size: Up to 512MB

4. LinkedIn

Photos:

  • Profile Picture: 400 x 400 pixels
  • Background Photo: 1584 x 396 pixels
  • Shared Image: 1200 x 627 pixels

Videos:

  • Recommended Size: 1280 x 720 pixels
  • Aspect Ratio: 16:9
  • Length: Up to 10 minutes
  • File Size: Up to 5GB

5. YouTube

Photos:

  • Channel Profile Picture: 800 x 800 pixels
  • Channel Cover Photo: 2560 x 1440 pixels
  • Video Thumbnail: 1280 x 720 pixels

Videos:

  • Recommended Size: 1920 x 1080 pixels
  • Aspect Ratio: 16:9
  • Length: Up to 12 hours
  • File Size: Up to 128GB

6. Pinterest

Photos:

  • Profile Picture: 165 x 165 pixels
  • Pin Image: 1000 x 1500 pixels (2:3 aspect ratio recommended)
  • Board Cover Image: 222 x 150 pixels

Videos:

  • Recommended Size: 1080 x 1920 pixels
  • Aspect Ratio: 2:3 or 1:1
  • Length: 4 seconds to 15 minutes
  • File Size: Up to 2GB

7. Tips for Creating Effective Posts

  • Consistency: Use consistent dimensions to maintain a cohesive look across your posts.
  • Quality: Always aim for the highest resolution possible within the platform's limits.
  • Engagement: Tailor your content to fit the platform's audience and engagement styles.
  • Test and Adapt: Regularly test different sizes and formats to see what works best for your audience.

8.

By following these guidelines, you'll ensure that your photos and videos look professional and engaging, maximizing their impact on social media. Happy posting!

What's Your Reaction?

like

dislike

love

funny

angry

sad

wow